Definition of "commodify"
verb
third-person singular simple present commodifies, present participle commodifying, simple past and past participle commodified
(transitive) To make something into a commodity, sometimes at the expense of its intrinsic value.
Quotations
As capitalism, especially in its current neoliberal and globalized form, seeks to commodify the world, to transform everything existing—earth, water, air, living creatures, the human body, human relationships, love, religion—into commodities, so advertising aims to sell those commodities by forcing living individuals to serve the commercial necessities of capital.
2010 January, Michael Löwy, “Advertising Is a “Serious Health Threat”—to the Environment”, in Monthly Review, volume 6, number 8, page 21
With over 160 lavish full-color images, 20 mouth-watering recipes, and 40 essays on food, love, and life, La Figa is a genuine treat for the senses and an invitation to approach something that's been overly functionalized and commodified with a little bit more playfulness, poignancy, and poetry.
2011 June 9, Maria Popova, “In a New Book, Food and Sensuality Become Art”, in The Atlantic