Definition of "schwag"

The stuff tasted good, better than the usual shwag. I handed him his pipe back, then pulled out my wallet. "Is twenty good?"

2002, Joe Babcock, The Tragedy of Miss Geneva Flowers, Closet Case Books, page 157

National pride deserves something more than a fistful of freebies from a governmental schwag bag or the wearing of any one of the staggering array of commercially available pins.

2004, Blaise Cronin, Jeremiad Jottings, Lanham, MD: Scarecrow Press, page 91