Definition of "Mouse"

At Disney, on the other hand, there was only one landowner and one government; public and private were fused. […] Spawned by the Mouse's arrival, I-Drive (as it is known locally) runs parallel to I-4, lying partly in Orlando and partly […]

2001 January 1, Richard E. Foglesong, Married to the Mouse: Walt Disney World and Orlando, Yale University Press, page 93

They are cut off from their regular jobs to see how the Mouse operates. Eisner told the Harvard Business Review. Synergy happens at Disney because it should. Our products scream out for synergy.

2005, Ralph E. Hanson, Mass Communication: Living in a Media World

[…] take eventually eked up to $33 million worldwide, but not before Walt Disney Studios declared the whole experiment a disappointment. […] But when the Mouse cut bait, MAGI was forced to close its LA office and sell off Synthavision.

2013, Tom Sito, Moving Innovation: A History of Computer Animation, MIT Press, page 165

This has led to the public believing that every animated film is made by the Mouse or, at least, is family-friendly entertainment. (A similar situation: Many people refer to all 3D animated films as “Pixar” films.) The cause dates back to Walt Disney's early days as an animator.

2017 August 11, Whitney Grace, Lotte Reiniger: Pioneer of Film Animation, McFarland