To this end, some fat activists began promoting the use of a fatspo tag. By tagging representations of positive fatness as fatspo, they disrupt the discourse of what bodies are aspirational. They attempt to reclaim the narrative back from those who engage in fat shame.
2014, Cat Pausé, “Causing a Commotion: Queering Fat in Cyberspace”, in Cat Pausé, Samantha Murray, Jackie Wykes, editors, Queering Fat Embodiment, Farnham: Ashgate Publishing, page 82